This paper describes an agent-based model developed to simulate the impact that different planning policies may have in enhancing the attractiveness of the industrial estates located in a network of four municipalities located in the North of Portugal. The policies were simulated using three scenarios that can be distinguished by the municipal level of coordination they are implemented and by the type of action performed. In the model, enterprises are agents looking for a suitable location and the estates attractiveness is based on their level of facilities, amenities, accessibility and in the cost of soil. The coordinated qualification of the industrial estates is the most effective policy to strengthen their attractiveness. It was in this scenario that more industrial estates become attractive and more enterprises relocated. Results also indicate that the promotion of diffused and unqualified industrial estates is an inefficient policy to attract enterprises.